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Check Website Stats Like A Pro

January 10, 2012 | Posted by

You must start monitoring your internet marketing reviews website early on but there’s no point necessarily in starting split testing straight away. If you’re getting 5 unique visitors to your website a day or a week, you are not going to have enough information to get statistically important results to claim, oh, yes, this headline is performing better than that strap line. So you want to make sure there’s enough traffic going through as you check website stats.

Some things you might want to keep an eye on though, you can have a look at the number of directory maximizer review visitors, you definitely want to watch. Have a look at the referrers. This is just by using Google Analytics, you can have a look, where are the people coming from? Most people don’t focus on where they’re strong. They focus on where they’re weak. This goes across the board. Most people think to get better, it’s better off to find where are the holes? Often times they’ll try and plug some holes as opposed to trying to build up where it is that they’re strong in providing website traffic report.

I like to, for example, for referrers, look at, well, I’m driving the most amount of my traffic, a good chunk of my traffic is coming from Google organic search. Another good chunk of the traffic is coming from YouTube. Ok, well now I’m just going to focus eighty percent of my effort into doing organic search and YouTube because it’s working for us and we try and make it work a little bit better for our Unique Article Wizard Review website.

You can take a look at bounce rate on your podcast interviews website. It truly depends upon the industry. It’s very hard to give set numbers. Some people can have higher than 40 percent bounce rate. That implies as you check website stats, each 100 folk who land on your website, forty of those are just going to disappear right away and never come back to your internet site. So it is a good metric to watch to see what can you do to scale back your bounce rate. How are you able to make your website more sticky? Video is superb because it’s a way, after they get engaged, it’s much harder for them to disconnect than if they were just reading.

It’s the same with time on page. It can vary. I think some of my sites might have five minutes on page on average but that’s because I’ve got a video that goes for twenty minutes and people start and then they get hooked in. Some other sites where we’re doing some slightly more aggressive SEO work on where we’re going for keywords that might not be a direct fit for the person that we’re looking for, sometimes the bounce rate is quite high because they get to the page and they say, oh, it’s not quite what I was expecting. They hit the back button and go back to Google. So you need to obviously take these numbers into account based on what pages you’re looking at.

Also conversion rates. Conversion rates are absolutely key. Try and target around, I suspect now for our website, Melbourne S.E.O, the free report I think it could be opting in at roughly 18%. So 18% of the traffic is jumping in for the free report. See what you can do to raise your choose ins as you check website stats today.

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